Landing Page Videos
Focused landing page videos that explain your offer, communicate its value, and guide visitors toward one clear next step.
Sales Videos
Turn Your Sales Message Into a Video That Moves People to Act.
Video Sales Letters
Transform your offer, benefits, proof, and call to action into a professionally produced Video Sales Letter built around a clear, persuasive sales message.
- Starting at $399
- 5–10 business days
- 2–10+ minutes
Video Samples
Samples for this format are being added. Ask us for examples relevant to your industry.
View Video SamplesVideo Sales Letters
What Are Video Sales Letters?
What Are Video Sales Letters?
A Video Sales Letter (VSL) is a structured sales presentation that uses video, narration, visuals, text, and persuasive messaging to guide viewers from a problem or desire toward a specific offer and call to action.
Unlike a general promotional video, a VSL centers on the sales message. It can introduce a problem, explain why it matters, present a solution, demonstrate benefits, address common objections, reinforce value, and tell viewers exactly what to do next. VSLs are commonly used on sales pages, landing pages, funnels, product launches, webinars, email campaigns, and paid advertising campaigns.
Best For
- Sales pages
- Landing pages
- Marketing funnels
- Product launches
- Service offers
- Digital products
- Software and SaaS
- Online courses
- Membership programs
- Coaching and consulting offers
- Webinar follow-up campaigns
- Email marketing campaigns
- High-value offers
- Lead-generation campaigns
What Your Video Can Include
- Attention-grabbing opening
- Problem identification
- Problem amplification
- Solution introduction
- Offer presentation
- Feature-to-benefit messaging
- Product or service demonstration
- Customer proof supplied by the client
- Objection handling
- Value presentation
- Professional voiceover
- On-screen text
- Motion graphics
- Client-provided images and footage
- Stock media where appropriate
- Background music
- Brand integration
- Offer details
- Clear call to action
How It Works
- 01
Tell Us About Your Offer
Choose your VSL package and tell us what you're selling, who you're targeting, the problem you solve, and the action you want viewers to take.
- 02
Send Your Sales Materials
Provide your sales page, existing copy, product or service information, testimonials or proof you are authorized to use, branding, images, footage, and any existing script.
- 03
We Build Your VSL
We organize the approved sales message into a structured video presentation using narration, visuals, text, graphics, branding, and purposeful pacing.
- 04
Review & Receive
Review your draft, request the revisions included with your package, approve the final production, and receive your completed Video Sales Letter.
Pricing
Choose the production level that fits your sales message. VSL pricing is based primarily on runtime, script development, creative complexity, and the production assets required.
VSL Starter
$399
A focused Video Sales Letter for a straightforward product, service, or offer with an established message.
- Up to 2 minutes
- Client-provided sales materials
- Light script refinement
- Professional editing
- Professional voiceover
- On-screen text
- Supporting visuals
- Background music
- Brand integration
- Call to action
- 1 revision
- HD final video
Most popular
VSL Professional
$795
A more complete sales presentation with deeper message development and enhanced visual production.
- Up to 5 minutes
- Script development assistance
- Sales-message structuring
- Professional voiceover
- Premium editing
- Supporting visual sourcing
- Motion graphics
- On-screen text
- Brand integration
- Background music
- Offer presentation
- Call to action
- 2 revisions
- HD final video
Long-Form VSL
Starting at$1,495
For longer sales presentations, launches, higher-value offers, and campaigns requiring deeper storytelling and persuasion.
- 5–10+ minutes depending on scope
- Enhanced script development
- Sales-message structuring
- Professional voiceover
- Premium editing
- Expanded visual sourcing
- Motion graphics
- Proof and objection sections
- Offer presentation
- Brand integration
- Music and sound design
- Multiple calls to action where appropriate
- 2 revisions
- HD final video
Available Options
- Short-form VSL
- Long-form VSL
- Horizontal 16:9
- Vertical 9:16
- Square 1:1
- Male or female voiceover
- Text-led presentation
- Voiceover-led presentation
- Product demonstration
- Software screen demonstration
- Motion graphics
- Client testimonials or proof supplied with authorization
- On-screen captions
- Background music
- Multiple calls to action
- Alternate ending
- Additional platform versions
Add-Ons
- Additional runtime
- Additional revision
- Additional aspect ratio
- Additional hook or opening
- Alternate call to action
- Short-form VSL cutdown
- Social media teaser
- Premium voiceover
- Additional language
- Custom motion graphics
- Additional product demonstration
- Thumbnail or cover image
- Rush production
Project Requirements
Tell us what you're selling, who the offer is for, the problem it solves, its most important benefits, your offer and pricing where applicable, and the primary action viewers should take. Send your sales page, website, existing sales copy, script or talking points, logo, brand assets, product images, footage, demonstrations, and any testimonials, statistics, case studies, or other proof you are authorized to use.
Don't have a finished VSL script? That's okay. Depending on your package, we can help organize your existing sales materials and key selling points into a structured video sales message.
Frequently Asked Questions
Do I need to provide a finished VSL script?
No. You can provide a finished script, existing sales copy, a sales page, or detailed information about your offer. Script assistance and sales-message structuring are available depending on the package selected.
Can you match my existing branding?
Yes. Provide your logo, colors, fonts, brand guidelines, product assets, and other relevant materials and we'll incorporate them where appropriate.
How many revisions are included?
Revision allowances depend on the selected package. VSL Starter includes 1 revision, while VSL Professional and Long-Form VSL projects include 2 revision rounds unless otherwise specified in a custom proposal.
How long does VSL production take?
Production time depends on runtime, script readiness, creative complexity, client materials, revisions, and current production capacity. Your estimated schedule will be confirmed before production begins.
How long should my Video Sales Letter be?
There is no single ideal length for every offer. A VSL should be long enough to communicate the sales message effectively without adding unnecessary material. Simpler offers may require only a few minutes, while complex or higher-consideration offers may require longer presentations.
Can you create a VSL from my existing sales page?
Yes. Your existing sales page, product page, webinar copy, email campaign, brochure, or other approved sales materials can provide the foundation for developing the VSL message.
Can you include testimonials, results, or customer reviews?
Yes, when you provide the material and have the appropriate permission to use it. We do not create fictional testimonials, customer results, or unsupported performance claims.
Can you create shorter versions from my full VSL?
Yes. Short promotional cutdowns, social teasers, alternate hooks, and advertising versions can be added to a VSL project when appropriate.
Related Video Services
Product Videos
Professional product videos that showcase what you sell, communicate its benefits, and help customers understand why your product matters.
Social Video Ads
Professional social media video ads with attention-grabbing hooks, persuasive messaging, engaging visuals, captions, and clear calls to action for your advertising campaigns.
Your Message. Brought To Life.
Ready to Turn Your Sales Message Into Video?
Tell us about your offer, audience, and sales objective. We'll help turn your message into a professionally produced Video Sales Letter with a clear path to action.